A worked menu example
Six problems to look for in a salon price menu
The fictional nail-studio menu below contains six common problems. Each note explains what may confuse a client or reduce the return on the appointment, followed by a more practical alternative.
About the example: “Polished.” is fictional. The figures illustrate the calculations and are not an estimate for your salon.
Polished.
nail studio · the menu as it arrived
The six red marks are explained below.
Issue 01 — the menu leads with its cheapest service
The first service introduces the salon at $25, even though that may not be the work it most wants to be known for.
Change: lead with the signature service, then group the remaining options in a clear order.
Issue 02 — “from $45”
A starting price does not tell the client what changes the final amount. That can create uncertainty at booking and surprise at checkout.
Change: show named ranges, such as short, medium and long extensions, and confirm the price during the consultation.
Issue 03 — “Nail art: ask me!”
Without a visible price or range, the additional work is agreed while the appointment is already under way.
Change: state a starting price per nail or use named design tiers, then confirm the selection before the service begins.
Issue 04 — service duration and price do not appear to agree
A two-hour service at $50 needs to cover labor, product and overhead across that full appointment.
Change: use the hourly calculator with your own costs, then set the price and booking duration together.
Issue 05 — removal is included without checking its cost
Removal uses appointment time and product. If it is included, that cost still needs to be covered by the main service price.
Change: calculate the real time and either price removal separately or deliberately include it in a service whose price covers both steps.
Issue 06 — there is no clear maintenance option
The menu does not explain when a client should return or which service is appropriate between full sets.
Change: add a clearly named maintenance service and use a consistent rebooking question at checkout.
Review your own menu
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This teardown uses a fictional menu. The $179 Quick Menu Review applies the same kind of scrutiny to your current menu and three most-booked services, then sends you concise written feedback within one working day.